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Kid Cudi has officially launched the first collection from his brand WZRD. Initially announced in 2023 as WZRD CWBY, Kid Cudi has since rebranded it to simply WZRD.
The debut collection includes a letterman jacket, crewneck sweaters, t-shirts, hoodies, and sweatpants, all featuring WZRD branding and a cartoon graphic of the brand's Willy the Wizard character. WZRD's Instagram page also features a video campaign starring Kid Cudi and Pusha T to promote Cudder's new label.
The WZRD Season 1 collection released today and is available now via WZRD's online store, with prices ranging from $65 USD to $985 USD.
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