TheBoldWay 's Adrien Garcia interviews Ronnie Fieg , the founder of Kith and Creative Director for the New York Knicks . Starting in his uncle's shoe store David Z at age 13, Ronnie built Kith from a single shop into a global lifestyle brand selling everything from clothing to food. Ronnie shares how he slept in his first store to get it open and describes his obsession with reviewing every product to ensure quality. He explains the challenges of balancing the CEO role with being creative, and how curiosity drives him to enter new industries like cars and boats. He also offers life lessons for young entrepreneurs, discusses the future of AI, and explains why he will never leave New York City.
