The Stylish Insider

ASICS has debuted a new "White/Smoke Grey" version of its GEL-NYC sneaker. The sneaker features a white mesh upper with "Smoke Grey" accents on the mudguard and midsole, with dark navy blue-gray details on the heel and GEL capsules. Drawing inspiration from early 2000s running silhouettes, the shoe incorporates elements from the GEL-NIMBUS 3 and GEL-MC PLUS V for a layered appearance. Underneath, the GEL-CUMULUS 16 tooling system provides excellent cushioning with lightweight foams and GEL® technology for enhanced comfort. The ASICS GEL-NYC "White/Smoke Grey" sneaker is available now via ASICS and select retailers for $130 USD.

Los Angeles-based streetwear label PLEASURES  has debuted its latest collaboration with ASICS  on the GEL-NYC silhouette. The nature-inspired design features a lavender ripstop base complemented by orange branding overlays at the midfoot. Additional details include a chocolate brown accent around the tongue, mudguard, and GEL-backed sole unit. Co-branding elements feature the typical ASICS logos alongside a distinctive "PLEASURES" mark at the toe. The release of the PLEASURES x ASICS GEL-NYC sneaker kicks off today via PLEASURES , with pairs priced at $160 USD. A broader global launch via ASICS and select retailers will follow on October 18.

ASICS has introduced a new iteration of its GEL-NYC runner in the "Cold Moss" colorway. The design offers a fresh and nature-inspired look, distinguishing itself from the typically flashy metallic treatments seen in similar runners. The ASICS GEL-NYC "Cold Moss" runner features a mix of materials and colors that evoke an earthy aesthetic. Suede "Fjord Grey" overlays complement the "Cold Moss" panels at the base, creating a layered and textured appearance. A light blue mesh layer adds a subtle contrast, while off-white detailing on the quarter and eyestays ties in with the midsole. The midsole itself is decorated with striking orange GEL capsules. The overall look is completed with a khaki-colored sock liner and outsole. For those interested in purchasing a pair, the ASICS GEL-NYC "Cold Moss" sneaker is currently available in unisex sizing via ASICS  for $140 USD.

HIDDEN.NY , originally a digital moodboard on Instagram, has evolved into a popular brand with a dedicated following. It has ventured into collaborations and merchandise releases, including partnerships with Goldwin and Pharrell 's Billionaire Boys Club . Now, HIDDEN.NY has provided a sneak peek of an upcoming sneaker collaboration, this time with ASICS . Known for its previous footwear collaborations, such as the one with Suicoke last year, HIDDEN.NY has teamed up with ASICS to create a pair of GEL-NYC 's. The collaboration maintains a clean aesthetic with a white mesh base and silver synthetic panels on the upper. The signature HIDDEN branding in rich green contrasts against the shoe, appearing on the vector logos and midsole components. The ASICS logo receives a pixelated makeover, paying homage to HIDDEN.NY's online origins. The sole unit features a grayscale color scheme, and the lowercase "h" logo is placed on the toe tip and shoe box for co-branding. The r...

Bodega and ASICS have collaborated to create a new sneaker model called the GEL-NYC "After-Hours", which pays homage to city life. The shoe combines elements from Asics' retro and performance running styles to create a durable and versatile design. The upper of the GEL-NYC features nubuck and suede primer materials, providing both texture and durability. One unique design element is the triangular spacer mesh motif, which is inspired by city fences and not only keeps the wearer's foot secure but also allows for breathability. The ASICS stripe on the medial side of the shoe blends with the surroundings, while the lateral side features a translucent iconic logo, representing the interconnectedness of city infrastructure. The midsole combines foam and GEL technology for optimal comfort and support. The shoe also includes co-branded details and a diamond knit collar lining for added structure. The color palette of the GEL-NYC is inspired by various elements of cit...